@misc{Klimek_Barbara_Sportowe, author={Klimek, Barbara}, howpublished={online}, publisher={Zielona Góra: Oficyna Wydawnicza Uniwersytetu Zielonogórskiego}, language={pol}, abstract={Motivational entries make a perfect material not only for linguistic but also psychological and sociological research. In the literature on the subject no attempt has so far been made to define motivational entries, examine their composition or determine the role they play in contemporary communication.}, abstract={The present paper introduces this concept, which appears to be gaining popularity nowadays, especially on the Internet. The analysis of the data obtained from Ewa Chodakowska`s posts made it possible to point out the characteristic features of the composition of sport-related motivational entries as well as to demonstrate their persuasiveness and essential role in building the relationship between the sender and the recipient.}, type={rozdział w książce}, title={Sportowe wpisy motywacyjne jako element współczesnego komunikowania społecznego (na przykładzie postów Ewy Chodakowskiej) = Sport-related motivational entries as an element of contemporary social communication (based on Ewa Chodakowska`s posts)}, keywords={wpis motywacyjny, komunikacja społeczna, perswazja, sport, Chodakowska, Ewa (1982- ), motivational entries, social communication, persuasion}, }