@misc{Kartal_Mehmet_Metaphors, author={Kartal, Mehmet and Temel, Cenk}, howpublished={online}, publisher={Zielona Góra: Lubuskie Towarzystwo Naukowe}, language={eng}, abstract={E-sport is developing rapidly both in the world and in Turkey, especially with increasing interest among young people. In parallel with this interest, "E-sports Student Communities" are being established at many universities in Turkey and new ones are being added to these communities every day. In this context, the aim of this research is to reveal the perceptions that university students have about the concept of e-sports through metaphors. A total of 223 students participated in the research voluntarily. The research?s sample group consists of 190 volunteer university students, 77 of were female and 113 were male, who study at different universities in Turkey in the 2020-2021 academic year.}, abstract={A structured interview form which prepared online (google forms) was used to evaluate the perception of university students about the phenomenon of e-sports. According to results, it can be said that e-sport has a rapidly growing popularity and a positive perception among Turkish university students, especially in recent years. Moreover, research results indicate that universities in developing countries such as Turkey, especially with a young population, have a potential audience that can play a productive role in the economic and socio-cultural dimension of the e-sports industry in different business lines and career areas.}, title={Metaphors regarding the concept of e-sports produced by university students in Turkey = Metafory związane z e-sportem zaproponowane przez studentów w Turcji}, type={artykuł}, keywords={Turkey, e-sports, metaphor, perception, university, students, Turcja, e-sport, metafora, percepcja, uniwersytet, studenci}, }