TY - GEN A1 - Ratajczak, Marcin A2 - Skalik, Jan - red. A2 - Moczulska, Marta - red. A2 - Preston, Peter- red. jęz. A2 - Stankiewicz, Janina - red. nacz. A2 - Zmyślony, Roman - red. statyst. A2 - Adamczyk, Janusz- red. PB - Zielona Góra: Faculty of Economics and Management Press N2 - The concept of corporate social responsibility, functioning under the name of CSR (Corporate Social Responsibility), which is the responsibility of the business, is becoming more popular not only in academia, but also business. The purpose of this paper is to present the issues related to the implementation of selected elements of the concept of CSR (codes of ethics, norms and standards for quality management and dialogue with stakeholders) in the surveyed enterprises agribusiness. N2 - Research on business opinion on the concept of CSR has been carried out in the second half of 2013 and included 174 micro-enterprises (0-9 persons), small (10-49 employees ) and medium (50-249 employees) businesses agribusiness established in rural areas of Warmia and Mazury. The results showed that it is necessary first of all to think of entrepreneurs in terms of CSR and strategic approach to community engagement in the area where the company knows best. It is important to create their own solutions among companies understood as a business strategy, not just the actions taken occasionally. L1 - http://zbc.uz.zgora.pl/repozytorium/Content/51047/9_ratajczak_implementation.pdf L2 - http://zbc.uz.zgora.pl/repozytorium/Content/51047 KW - koncepcja CSR KW - agrobiznes KW - kodeksy etyczne KW - interesariusze KW - przedsiębiorstwo KW - CSR KW - agrobusiness KW - codes of ethics KW - stakeholders KW - enterprises T1 - The implementation of selected elements of the CSR concept on the example of agribusiness enterprises from Warmia and Mazury = Implementacja wybranych elementów koncepcji CSR na przykładzie przedsiębiorstw agrobiznesu z Warmii i Mazur UR - http://zbc.uz.zgora.pl/repozytorium/dlibra/docmetadata?id=51047 ER -