TY - GEN A1 - Walecka, Anna A2 - Moczulska, Marta - red. A2 - Preston, Peter- red. jęz. A2 - Stankiewicz, Janina - red. nacz. A2 - Zmyślony, Roman - red. statyst. A2 - Adamczyk, Janusz- red. A2 - Skalik, Jan - red. PB - Zielona Góra: Faculty of Economics and Management Press N2 - The aim of the paper is to present how important is the management of relational capital and present the results of empirical research constituting a part of a pilot study on relational capital management by Polish enterprises. They were conducted among managers of 82 enterprises operating in Poland. The research method was the diagnostic survey method (technique of the distributed questionnaire). N2 - The findings of the conducted research indicate that the surveyed companies establish numerous relationships with various groups of stakeholders. These relationships are characterised by different frequencies and varying degrees of significance from the point of view of development of the surveyed companies. The relationships are established in an intentional manner as well as a result of exploiting emerging opportunities. RC management, however, is not a strong point of the surveyed companies. L1 - http://zbc.uz.zgora.pl/repozytorium/Content/57190/2_walecka_analysis.pdf L2 - http://zbc.uz.zgora.pl/repozytorium/Content/57190 KW - kapitał relacyjny przedsiębiorstwa KW - zarządzanie kapitałem relacyjnym KW - interesariusze KW - relational capital KW - RC management KW - stakeholders T1 - Analysis of the relationship between the enterprise and the environment in the context of managing the relational capital = Analiza relacji przedsiębiorstwa z otoczeniem w kontekście zarządzania kapitałem relacyjnym UR - http://zbc.uz.zgora.pl/repozytorium/dlibra/docmetadata?id=57190 ER -