Search for: [Abstract = "The base thesis of this article is the assumption that the actions we undertake in interpersonal communication are determined by strategies attributable to \"the face\" \- both ours and ours` interlocutors. The term \"face\" is understood here after Erving Goffman theories \- as a social image, \"the positive social value a person effectively claims for himself by the line others assume he has taken during a particular contact\", and it is considered as a type of social or public identity."]

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