Szukana fraza: [Abstract = "It is explained how Poznan's authorities incorporate practices of shaping the intra\-municipal relations as a place marketing practice, for facing the city\?s important challenges such as\: ageing of the society, ecological issues, the need for public participation, as well as the importance of maintaining a high quality of life for its citizens. The conclusion is drawn, that such marketing efforts for dealing with these issues do in fact have the joint goal of increasing the quality of life of all the residents of the city and that these practices are a recognised part of place marketing for the city of Poznan."]
Wyników: 1
Management, vol. 22 (2018)
Bartkowiak, Piotr Krzakiewicz, Marianna Moczulska, Marta - red. Preston, Peter- red. jęz. Stankiewicz, Janina - red. nacz. Zmyślony, Roman - red. statyst. Adamczyk, Janusz- red. Skalik, Jan - red.
2018
artykuł