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Search for: [Abstract = "As a result, the digital ecosystem, as an attempt to combine the humanism idea with technologization processes, poses new challenges to companies\/brands, both concerning the quality of interactions with an increasingly digital consumer and tools used in that process. Chatbots can prove to be an interesting solution here, as their spectrum of potential areas of implementation in business systematically increases."]

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Management, vol. 23 (2019)

Kaczorowska-Spychalska, Dominika Moczulska, Marta - red. Preston, Peter- red. jęz. Stankiewicz, Janina - red. nacz. Zmyślony, Roman - red. statyst. Adamczyk, Janusz- red. Skalik, Jan - red.

2019
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